The annual Amazon Big Spring Sale (March 25–31) is in full swing, bringing significant discounts on televisions. While flagship models from Samsung and LG are often better found at retailers like Best Buy, Amazon’s sale focuses heavily on budget-friendly brands like Hisense and TCL. This year’s deals are particularly strong on last year’s models, as manufacturers push for clearance before new 2026 TVs hit the market.
Why this matters: Retailers cycle through discounts aggressively, and spring is a key time for TV price drops. The introduction of the 2026 models means older TVs will be heavily discounted to clear inventory, making now a prime buying opportunity.
Top Picks: Hisense and TCL Lead the Savings
The biggest savings right now are on Hisense and TCL models. A standout deal is the 2025 75-inch Hisense U7, currently 31% off at $897.96 – a record low, especially given the new 2026 version retails for $1,999.99. This model offers excellent brightness and a 165Hz refresh rate for gaming, making it a high-value option under $1,000.
Key Discounts by Size:
- 43-inch and Under: Hisense 32-inch S5 at $194.99 (save $105) and Insignia 43-inch Fire TV at $132.99 (save $67).
- 50–55-inch: Amazon 50-inch 4-Series at $239.97 (save $160.02) and Hisense 55-inch U6 Mini LED at $398.97 (save $151.02).
- 65-inch: TCL 65-inch T7 QLED at $499 (save $200) and Hisense 65-inch U7 Mini LED at $697.96 (save $802.03).
- 75–77-inch: TCL 75-inch T7 QLED at $629.99 (save $270) and Samsung 75-inch QN90F OLED at $1,699.99 (save $1,300).
- 85-inch: Hisense 85-inch QD7 Mini LED at $797.97 (save $502.02).
Where Else to Shop: Best Buy for Flagships
If you’re set on a premium Samsung or LG TV, Best Buy is the better option. They have more consistent stock of older models discounted as new versions release. Amazon’s availability of LG TVs is particularly limited, while Best Buy maintains a wider selection of QNED and OLED models.
Sale Timeline: Act Fast
The Amazon Big Spring Sale ends on March 31. Prices are updated dynamically, so checking frequently is crucial. Deals listed here are verified against historical data (using camelcamelcamel) to ensure they are genuinely competitive.
Conclusion: The Amazon Big Spring Sale provides substantial savings, especially on Hisense and TCL TVs. For high-end models, Best Buy remains a stronger choice. The key takeaway: now is a good time to buy if you’ve been waiting for a TV deal.
